The Sport and Recreation Management program prepares students to work in the exciting and interactive business of sport management, sport marketing and recreation related industries. Courses of study cover sport and recreation management and marketing; sport economics; recreation programming; legal aspects of sport; sport governance; project management; community sport and recreation supervision. Students will participate in a variety of relevant, practical learning experiences which will culminate in the final semesters of the program with work placement. Students will experience, first hand, what it is like to be involved in the world of sport and recreation management.
- Graduates will have the relevant skills and knowledge suitable for positions within a wide range of sport management and supervisory activities.
- Courses of study include sport event planning, sales and marketing, facility management, and business administrative positions within professional sport.
- Understand the interaction between sport governing bodies, public agencies, and other regulatory bodies involved in the business of sport management.
Sport and Recreation Management Graduates will find career opportunities in the public, private and commercial sports and recreation industry sectors. These positions include amateur and professional sports, community sport and sport and recreation facilities management, college and university athletics and recreation departments as well as sporting goods and event management.
OSSD with the majority of courses at the College (C), University (U), University/College (M) or Open (O) level plus:
- Grade 12 English (C), (U) or (M)
Mature students - See Admission Procedures for details.
The curriculum below is for incoming students:
Program Physical Demands Analysis
Program Vocational Learning Outcomes
Sport and Recreation Management (Ontario College Advanced Diploma) (MTCU Code 62211)
The successful completion of this program will enable the graduate to:
- Assess the political, sociological, economic, historical, ethical and legal parameters that influence sport.
- Apply the principles of business ethics, professionalism and corporate social responsibility to work within the industries of sport and recreation.
- Perform assigned duties, activities and administrative functions, within the structure, governance and operations of sport agencies and/or organizations.
- Develop and implement management and leadership skills for career success in sport and recreation management.
- Contribute to the development of an integrated marketing and communication plan for marketing products, concepts, goods, or services based on an identified target market.
- Use current information technology, including a variety of software programs relevant to the business world.
- Apply accounting, economic and financial knowledge and skills to the operation of a sport business.
- Apply knowledge of the HR function to the operation of a sport organization.
- Develop strategies to establish effective working relationships with clients, customers, consumers, co-workers, supervisors, and others.
- Plan, execute and oversee sport and recreation events.