Social Media Marketing | St. Clair College
Course Code
Course Credit

This course is designed to provide students with an understanding of how social media is being utilized in present day marketing. Students will learn how to communicate with different audiences using different social media platforms. They will learn the importance of the data collected on social media platforms, as well as how marketers use this data to communicate with their audiences. Students will also learn to how to incorporate social media into an omnichannel marketing campaign.